A solemn ceremony of awarding the winners of the VI international marketing competition in the field of tourism "PRObrand-2024" was held in Yaroslavl

A solemn ceremony of awarding the winners of the VI international marketing competition in the field of tourism "PRObrand-2024" was held in Yaroslavl. This time, 308 applications were received from Russia and Belarus. This is the first time such an event has been held in the Yaroslavl Region.

The international marketing competition "Pro Brand" is not only about identifying the best. This is an exchange of experience, new knowledge, contacts and ideas, as well as discussion of future joint projects.

Among the awardees from the Yaroslavl region:

Museum-factory "Syrkultprosvet", Uglich, in the nomination "Branding of a tourist object or organization";

Park hotel "Koprino Bay", Rybinsk district, in the nomination "Branding of accommodation and catering facilities";

Boutique hotel "Zelenaya Sova", Pereslavl-Zalessky, in the nomination "Branding of accommodation and catering facilities";

The museum complex "Music and Time", Yaroslavl, in the nomination "Branding of a tourist object or organization".

Congratulations to our colleagues, we wish them success and new victories. Thanks to you, people will learn about the Yaroslavl region from other regions!

The event was attended by about 100 participants from different parts of Russia. Following the results of the VI international marketing competition in the field of tourism "PRObrand" - 2024, a training seminar was also held, organized by members of the expert council of the competition - "Debriefing".

The event was held with the support of the Ministry of Tourism of the Yaroslavl region and the State Budgetary Institution of the State Educational Institution "Yaroslavl Tourism Development Center".