in the open air

Open-air Museum of Living Ancient Signage

Open–air Museum of Living Ancient Signage - an innovative project

The Museum of Living Ancient Signage in the Open Air is an innovative project that originated in the Ethno-Forge estate. Since 2017, we have undertaken ambitious efforts to recreate the ancient 19th century signage in the historic center of Rybinsk. Over the years of the project's existence, more than 300 authentic-style signage has appeared in the city. Each of them is not only an art object, but also the embodiment of the cultural spirit of its era, organically combining with the facades of buildings erected in the same years. However, the implementation of the project required many years of study of ancient spelling, fonts and technologies used before the revolution of 1917.

The main attraction of the Yaroslavl region is a constellation of 12 ancient cities: Yaroslavl, Gavrilov-Yam, Danilov, Lyubim, Myshkin, Pereslavl-Zalessky, Poshekhonye, Rostov the Great, Rybinsk, Tutaev, Uglich and the flooded Mologa. Each of them has its own unique appearance and atmosphere.